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Research papers

Paris, Amsterdam, Edinburgh- Which city will I visit next?

This paper sets out the process whereby an innovative, cost-effective survey method was required to address the information requirements of the Edinburgh Tourist Board regarding the market for visitors to the city. It describes the launch of the...

Catalogue: ESOMAR Congress 1997: Learning From The Future
Authors: Lynn Jones, Tom Costley
September 1, 1997
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Citation

Jones and Costley (1997a, September 01). Paris, Amsterdam, Edinburgh- Which city will I visit next? . ANA - ESOMAR. Retrieved May 13, 2024, from


https://ana.esomar.org/documents/paris-amsterdam-edinburgh--which-city-will-i-visit-next-